Diego Apesteguia of Madrid is the man behind this company, which means Signs by Hand in English, making artistic signs using traditional methods, such as gold foil, glass engraving and painting with varnish for all types of business, from 100-year-old family businesses to SMEs. He is restoring and improving the appearance of businesses all across Spain by creating unique and artistic pieces that are not only enriching for the shopkeeper, but also for the architecture and aesthetics of the street as a whole.